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Dekko ISHO invested in Fashol

Dekko ISHO Technologies Ltd. (DITECH), a concern of leading conglomerate Dekko ISHO Group, has signed a monetary and strategic capital investment agreement with Fashol Dotcom Limited, a B2B startup aiming to change the country’s age-old perishable supply chain using technology, data, and efficient logistics.

The ceremony took place at Dekko ISHO’s corporate office and was attended by the Managing Director of DITECH, Mr. Prottoy Hossain, and Fashol Dotcom’s Founder & CEO Mr. Sakib Hossain as well as the co-founder Mr. Mamunur Rashid.

“Lack of food security is unfortunately one of the biggest global crises of our times, and Fashol has the potential to have an immense positive impact on this issue, nationally, and hopefully someday, globally as well.” said Prottoy Hossain. He added “We are proud to be a part and an enabler of their endeavors, and hope to work together for a long time in our efforts to create a better world”.


Prottoy Hossain

Lack of food security is unfortunately one of the biggest global crises of our times, and Fashol has the potential to have an immense positive impact on this issue, nationally, and hopefully someday, globally as well.

Prottoy Hossain, Director, Dekko ISHO Group

The key vision of Fashol is creating value for the agri ecosystem of Bangladesh. Their business provides higher profit margins & on time payments to the farmers, doorstep delivery for customers, hygienic vegetables & fruits, & hassle-free business for the retailers, and additionally traceable and safe food for the consumers.

“Agri sector is one of the biggest economic drivers of our country. That being said, the whole ecosystem is still working as it was 150 years ago. We need to put more resources and talents in this sector to get this whole ecosystem ready for the next technological era. “When I started fashol.com” said Sakib Hossain, CEO and Founder of the venture, “some of our customers also had brushed aside saying no one would buy from us in this way, today they can’t even think of running their businesses a single day without Fashol. That’s the power of technology we wanted to bring in this ecosystem”. “We have been fortunate to get the chance to work with such a remarkable team and the partnership we have got received from Dekko ISHO Group. This took us a big stride forward to fulfill our ultimate vision with Dekko ISHO.” he added.


We want to bring the power of technology in the agri eco-system.

— Sakib Hossain, Founder & CEO, Fashol Dotcom Ltd.

Fashol Dotcom started their journey in October 2020, and have successfully distributed around 1.5 million kgs of vegetables and fruits among retailers.

The signing ceremony took place on 16th October, which is observed worldwide as World Food Day 2021, which was also celebrated by the company by through the distribution of lunch meals to 2000 less fortunate individuals, while Fashol provided grocery packs for 500 individuals. This initiative was undertaken in partnership with the non-profit organization Bidyanondo Foundation.